The Challenge
These videos were created as part of a larger digital program to showcase the functionality of the Samsung Galaxy Watch5 through the lens of 3 different athletes. Jewell
In Jewell’s story for Women’s Health, the acclaimed WNBA star speaks to her personally-appointed challenge of training to compete in the National PickleBall Tournament, after finding a love for the sport. This video kicked off her month-long challenge as she trained and posted content on her own feed for the whole 30 days.
Kelly
In Kelly’s story for Runner’s World, the acclaimed marathoner and community energizer speaks to runners of all types and encourages those who may doubt their abilities to seek their place of belonging in the sport.
Michael
in Michael’s story for Men’s Health, he discusses his personally-appointed goal of ultimately training for the world CrossFit championships. This video kicked off his month-long challenge as he trained and posted content on his own feed for the whole 30 days.
Director & Creative Producer – Josh K. Brede
Production Manager – Anne Ritz
Cinematographer – Eric Teti
Steadicam Operator – Tanner Carlson
Camera Operator – Richie Duque
1st AC – Donald Eggert
2nd AC – Michael Vassalo
Gaffer – Eric Hora
Key Grip – Bill Hilferty
Audio – Tarisco Longobardi
Makeup – Maria Ortega
Hair Stylist – Karl Payton
Wardrobe Stylist (Jewell) – Sydney Bordonaro
Wardrobe Stylist (Michael) – Allie Koehler
Wardrobe Assistant – Amanda Day
Prop Stylist – Tim Ferro
Prop Assistant – Reece Koetter
Production Assistant – Jamal Harris
Production Assistant – Cirsty Burton
These are the "hero videos" as part of a larger partnership which featured multiple social video assets, and an organic social campaign.